When it comes to branding photography, there are so many creative ways we can capture your brand but here are my top Five Shots!
1. The Headshot
Although this is the most obvious answer it is one of the most important shots. Your headshot will be used on your business card, in your email signature, and even on your social media profiles.
2. Behind The Scenes
These shots give your followers a glimpse of what it is like to work with you. These help them envision what it would be like if they were to buy your services. Believe it or not, these photos will help your audience connect with you and make you feel approachable.
3. Values and Rituals
By tieing in your values and rituals you will be able to connect with your audience on a deeper level. It allows your followers to see not only you for your business but who you are as a person, your core values, and your beliefs.
I know you are probably like what… why do they need to know what I like to do in my free time? Believe it or not, people connect with others for a lot of different reasons. Just think about it for a second. How many business transactions happen over a round of golf? Over a glass of wine? Or even at the gym?
That’s right! Celebrate your business and your wins in front of the camera! These photos make great social media posts to share your story, business, launch, or news with your audience. Plus they are a lot of fun and will help you relax in front of the camera!
Your photos are an opportunity to help you connect with your audience on a personal level to help you build relationships while sharing your story. Your photographs not only change the look and feel of your brand but will help you take your business to the next level. They are powerful tools to help position you as business owners and entrepreneurs.
They say photos are worth a thousand words, but when it comes to branding, photos are everything!